Melissa Hershey

Melissa Hershey is an engineer on Hasbro's New Business Group who specializes on connected products, animatronics and all things awesome. She came to the toy industry with a unique background, that includes designing for communication satellites, coaching slope-style snowboarding, and starting K-12 STEM outreach programs. She received degrees from Rensselaer Polytechnic Institute where she focused her studies on gender & technology, robotics, and design for manufacturing.

Commonly found nerding out on the latest robotics, tech news, mountain bike maps, and snow storm forecasts, Melissa loves pushing her own limits as well as redefining the boundaries of electronic toys.