Dean Tzembelikos


Dean is a 3rd generation toy industry veteran and co-founder of Basic Concept Toys. On a day-to-day basis, his role is to oversee and grow global sales for the company, while assisting in the product development process. Basic Concepts is a Hong Kong based FOB company, specializing in the creation of unique toys and games, usually backed with TV promotion. Currently exporting to over 60 countries worldwide, and working with the top distributors and retailers, their focus is to discover and develop unique low-tech innovations and build brand strategies for these products.